6 Ways to Improve Your Business Networking Skills
Business networking is one of the best ways to improve your business and meet like-minded individuals. Whether you’re networking to find new clients or just looking to better yourself, it’s essential to follow fundamental guidelines that will allow you to network effectively and build strong relationships with those around you.
“Networking is a must, both in the business world and our personal lives. Whether you’re pounding the pavement to find a job or figuring out how to create the next big startup, practising your networking skills can do you a big favour,” says business and finance expert Lincoln Beck from Biz Hero Online.
Business networking is something everyone can do almost anywhere, but if you’re not prepared and don’t know what to expect, it can be a bit intimidating. So here are some tips for improving your business networking skills:
1. Practice Active Listening
Active listening means being present and engaged with the person you’re talking to. It means that you are not just waiting for your turn to speak but genuinely listening to what they have to say.
Active listening influences your success in networking because it shows your investment in the conversation and signals to others that they should be invested in the discussion, too. If someone feels like they have your complete attention, they’ll be more likely to open up and share their ideas with you or ask for advice. That’s how relationships are built.
2. Learn Effective Communication Skills
The first thing to remember is you want to ensure that your message is clear and purposeful so that everyone you talk to can understand what you’re trying to say.
The most effective communicators are the ones who can convey information in a way that makes people want to listen. It’s ensuring you give the other person what they need, not just what you want them to hear.
3. Know How to Prepare for Conversations
In preparing for conversations, knowing what type of conversation you will have is a must. Is it going to be formal or informal? Are you meeting someone in person or online? Do they know who you are, or do they have no idea who you are?
Practising in front of a mirror helps a lot, and start with an outline of what you want to say, but keep it flexible. Have an idea of what you want to cover, but feel free to adjust as things go along.
4. Show Authenticity
Authenticity is one of the essential elements of building a business network. You want to be sure that the people you’re connecting with can trust you, which means showing them who you are. Business networking is all about building relationships.
Starting on the right foot by being honest about who you are and what you do will help you gain the trust of your potential network members, which will lead to long-term in your networking endeavours.
5. Keeping Tabs on Market Trends
Keeping tabs on market trends may not seem like it has much to do with networking, but there are several ways that these two areas overlap. For example, if you’re trying to expand your network by joining groups and attending events, knowing what’s going on in your industry can help you connect with relevant people for what you’re doing.
Knowing how things are changing will also help give you more confidence when approaching new opportunities—you’ll know what kinds of things to expect from each person or group.
6. Focus on Your Goal
It’s easy to get caught up in the excitement of networking and forget that it’s a process that requires some thought and preparation. By focusing on your goal and creating a general outline of what you want from networking, you can create a plan that leads to success.
What do you want out of networking? Do you want to build relationships with clients or colleagues? Do you want to meet new people? Do you want to expand your network? You can achieve all these goals by creating a general outline of what you want from networking and then building from there.
Make Your Networking Game Better
Remember that the most crucial part of networking is not what you say but how you say it. The best way to improve your networking skills is by practising them in real-life situations where you can get feedback from others and then use that feedback as a guide for future interactions.